Important steps for a harmonious, attractive and commercial profile
You already know that Instagram is a great ally for your business, right? Mainly to promote your brand and help boost your sales. That's why we want to help you put together the ideal feed, let's go
1. Determine your Instagram feed style
First step, determine the style of your feed and think about aesthetics. A harmonic feed conveys a more impactful image. Do you know when you enter a store and see mannequins without suitable combinations, boxes scattered across the floor and poorly painted walls? It gives you that messy feeling, right? So, with Instagram it's the same thing! Therefore, combine the photos, observe if there is a dynamic between the colors and angles, to keep everything aligned. You can even use apps to create the feed before publishing it, so if something doesn't match, you can change it.
2. Standardize your Instagram feed
Second, if you use filters, always look for similar options. Standardization is a way to create harmony for the feed. Prioritize a maximum of two filters in your edits, with very close tones, colors and variations, avoiding contrasts that could interfere with the aesthetics of the photos and consequently the feed.
3. Have complementary photos
Third, have complementary photos in your camera roll. The feed also needs to breathe. Always posting the same profile photo can overload your profile and make it tiresome. Therefore, when you have the opportunity, publish different content, such as: videos, arts with tips, phrases, in short, intersperse other publications to make your feed more dynamic and interesting. You can calmly assemble your feed, row by row. The important thing is to always follow a standard and maintain your style.
4. Standardize the sizes and cropping of your photos
Lastly, remember that the photos must always be the same size and cropped to avoid spaces and creating a messy image.
If you want inspiration, just access the profile gas on Instagram (@gazinoficial). Join this social network and good sales!